Show football fans how easy it is to create their own Wix website through a well distributed campaign including high profile ad spots on UK TV driving traffic to the dedicated Wix website generating new Wix users.
Develop a Manchester City themed site with the inference that it was created by a fan of the Club.
Wix created 2 adverts for UK television including high profile media spots on Sky Sports News. 10 second and a 30 second version featured.
The Manchester City themed website became the destination for fans to go and try out the Wix product - view here
YouTube - A 60 second version of the advert was created for YouTube which resulted in over 215,000 views, view here
Manchester City Social Media platforms - Reached over 300,000 Manchester City fans
Manchester City Website - Over 350,000 impressions delivered for the campaign.